Swoon Bridal

I believe in Reno. I opened Swoon in 2008 with the belief that Reno was ready for (and deserved) a modern and cosmopolitan bridal salon. I wanted to build a store to bring the best in bridal to Reno, so that brides can shop locally and not be forced to drive or fly out of the area to find a dress. In 2011, we were named one of the coolest bridal boutiques in the country by Lucky Magazine. In 2015, were selected by the Deluxe Corporation to be featured as one of 100 of the most compelling small business stories in America through their Small Business Revolution campaign. In 2016, BRIDES Magazine put us on their list of the 50 best bridal salons in the country. In 2017, PureWow named us the best bridal boutique in Nevada. Roots. Education. Experience. A faithful and fearless love of beautiful dresses, personal style, and glamorous settings all add up to Swoon.